Beti Bachao Beti Padhao, the Center’s flagship programme for women’s empowerment, which focuses on increasing sex ratio and educating girl children, will now be expanded throughout the nation, according to guidelines released by the Women and Child Development (WCD) Ministry on Thursday.
Currently, the programme is in use in 405 districts.
The ministry released thorough instructions for Mission Shakti; these are effective as of April.
In accordance with the guidelines, “the component will aim for zero-budget advertising and encouraging greater spend on activities that have on-ground impact…for promoting sports among girls, self-defence camps, construction of girls’ restrooms, making available sanitary napkin vending machines and sanitary pads, especially in educational institutions, awareness about PC-PNDT Act, etc.”
The sixth report on “Empowerment of women through education with special reference to “Beti Bachao Beti Padhao” plan” was presented to the Lok Sabha in December by the committee on women’s empowerment, which is chaired by Maharashtra-based BJP MP Dr. Heena Vijaykumar Gavit. According to the report, advertising expenses accounted for roughly 80% of the BBBP scheme’s budget rather than sector-specific initiatives like women’s health and education. The committee had voiced “dismay” at the under-utilization of funds and claimed that the scheme’s performance in the states had not been “up to the mark.”
The ministry has set goals to improve the Sex Ratio at Birth (SRB) by 2 points annually, increase the percentage of institutional deliveries to 95% or higher, increase first trimester ANC registration by 1% annually, increase enrollment in secondary education by 1% annually, increase skilling of girls and women annually, reduce the dropout rate of girls in secondary and higher secondary levels, and increase awareness.
The scheme will also look at increasing girls’ participation in sports by identifying talent and linking them with appropriate authorities under ‘Khelo India’.